Tuesday, June 16, 2020

AAFA Calls for Changes to Apparel Label Requirement to Allow Digital Labels

The American Apparel and Footwear Association has proposed to the U.S. Federal Trade Commission a regulatory update the apparel, footwear, and travel goods labeling rules to provide "flexible to accommodate new methods of conveying information, especially using digital labels to address the shortcomings of physical markings. We think that the future of apparel labeling will take the shape of a QR code, human-readable URL, other scanning technology, or some combination of these technologies printed on or embedded in a label."

The proposal is available online HERE

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